Kosh & Co is a textile company that specializes in manufacturing and designing denim apparel and accessories. They wanted a logo that represented their brand's values of agility, direction, and simplicity. They also wanted a logo that would stand out in the market and convey their expertise in denim manufacturing.
Brainstorming:
We focused on creating a design that was simple yet unique, and that would convey the company's expertise in the denim industry. We also considered the company's target audience when selecting the color scheme, opting for a classic combination of navy blue and white.
Design Concept:
The concept for the logo was inspired by the symbol of an arrow, which represents agility and direction. We wanted the logo to convey the message of simplicity, quality, and expertise. To achieve this, we designed a simple yet elegant logo that features an arrow in navy blue with the company name "Kosh & Co" written in a modern font to the right of the arrow.
Final Result:
The result was a logo that perfectly embodied Kosh & Co's brand identity. The simple yet striking design of the arrow with the company name written in a modern font conveys the message of the brand's agility, direction, and expertise in the denim industry.
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